Articles by Paul Rand
Too Many Cooks1947
Originally published in “Art & Industry”
Black in the Visual Arts1949
Originally published in “Graphic Forms: The Arts as Related to the Book”, Harvard University Press.
Posters1952
Originally published in “Posters: Fifty artists and designers analyze their approach, their methods, and their solutions to poster design and poster advertising”.
P-O-S devices and advertising linked together by a symbol1952
Originally published in “Design for Point of Sale” by Ladislav Sutnar.
Gene & Helen Federico1952
Originally published in Graphis 43, 1952.
Modern Typography in the Modern World1952
Originally published Typographica 5
The Trademark as an Illustrative Device1952
Originally published in “Seven Designers Look At Trademark Design”.
Ideas About Ideas1955
Originally published in “Industrial Design Magazine”.
Advertisement: Ad Vivum or Ad Hominem?1960
By Paul and Ann Rand, originally published in a special issue of “Daedalus: The Visual Arts Today”.
The Art of the Package1960
Originally published in PRINT: January/February, 1960.
Design and the Play Instinct1965
Originally published in “Education of Vision”.
Trademarks and Symbols of the World Preface1965
Originally published in “Trademarks of the World”.
Integrity and Invention1971
Graphis Magazine introduction.
Hans Schleger1977
A touching tribute to design legend Hans Schleger.
On the RCA Ad1981
Originally published in “The Design Concept”.
The Politics of Design1985
Originally published in “A Designer’s Art”.
Observations on Intuition1987
Originally published in the “STA Design Journal”.
The Case for the Ampersand1989
A critical review of Eric Gill’s “An Essay on Typography”.
Logos, Flags, and Escutcheons1991
AIGA article by Paul Rand.
Visual Identity in New York: Best of American Corporate Identity Design1991
Edited by Koichiro Inagaki
Confusion and Chaos: The Seduction of Contemporary Graphic Design1992
Originally published in the AIGA Journal of Graphic Design, Volume 10, Number 1, 1992.
Object Lessons1993
Originally published in The New Criterion.
Failure by Design1993
Originally published in the New York Times.
Language of Art1996
An addendum article to Lascaux to Brooklyn. Contributed by John Maeda.